The Ultimate Guide to Sending Flowers in the UK

The significance of flower gifting in the UK

One of the most significant ways to show someone you’re thinking of them is to send flowers. Whatever the occasion, a specially-delivered bouquet from a local florist has a way of making people feel special that few other gifts can compete with.

Part of the enduring appeal of gifting flowers is how personal it can be. With so many styles, colours and meanings to choose from, not to mention a personalised gift card, you can tailor a bouquet to match the person and the occasion. And when they’re hand-delivered by a local florist, it feels even more special.

But above all, flowers make people feel good. They brighten up lives, lift spirits or add to celebrations, they show that someone’s made the effort. Sending flowers is a significant gesture that will long be remembered.

What readers can expect to learn from this guide

Flowers may well be the ultimate gift, but what flowers do you send? When do you send them? How do you make sure you're sending the best possible gift? Whether you're a seasoned flower gifting pro, or this is your first time sending the ultimate floral surprise, we're here to help.

This guide is here to help you feel confident when sending flowers. We’ll help you through every step in choosing the right bouquet for the occasion, what different flowers and colours mean, and how to personalise your gift with a message that feels genuine. You’ll also find tips on seasonal flowers, arrangement styles, delivery options and how to care for your blooms once they arrive.

Whether you’re celebrating, saying thanks or just checking in with someone, this guide will help you get it right and make it feel special.

Why We Give Flowers

Cultural and emotional reasons for gifting flowers

Sending flowers is long ingrained in UK culture. For as long as as records exist, flowers have been used to express care, emotion and intent, often more effectively than words, for everything from commemorating life's major events to just letting someone know they're on your mind.

Flowers effortlessly express love, sympathy, joy or gratitude, without the sender needing to say a thing. The lucky recipients feel seen and appreciated when they receive them, which is why they’re still so popular today. Whether it’s a single stem, a gorgeous hand-tied or a full bouquet of Christmas Flowers, they carry weight because they feel personal.

Culturally, they’ve always played a role in British life, whether that’s at weddings, funerals, birthdays, and even at the doorstep after an argument. They're part of how we show up for each other. That’s what makes flower giving so enduring: it’s a small gesture that carries huge emotional meaning.

Historical context and modern-day practices

Sending flowers is far from a new way of sharing emotions. In fact, historical documents indicate that it might have originated in the Roman era. The real art of flower-giving, however, truly took hold in the Victorian era, powered by the language of flowers when people used flowers to convey sentiments when they were unable to speak out. A red rose meant love. A yellow carnation meant rejection. There were whole books written about what different flowers meant. It was subtle, clever and deeply personal.

These days, we’re a bit less cryptic, but the idea’s still the same. We send flowers because we want someone to know we’re thinking of them. What’s changed is how easy it is to do. Today, you don’t need to memorise flower meanings or hand over a bouquet yourself. You can pick something out online in a couple of clicks and have it delivered by a local florist the same day.

But despite all the tech, the heart of it hasn’t changed. We send flowers to make someone feel something. And that has always been the point.

How to Send Flowers Online

Sending flowers is a great way to show affection to someone special. Not only are flowers a wonderful gift, but they carry a message that speaks directly to our hearts. Flowers often give meaning to those deeper emotions that words alone don't have the weight to carry.

When you want to send flowers as a gift, the first thing to consider is the recipient's personality. Their favourite colour and fragrance are areas you can draw inspiration from. This will show them you really pay attention to the little things and add more charm to the gesture.

Of course, the occasion that you’re buying the flowers for means a lot, too. For anniversaries think carnations, hydrangeas and calla lilies, which are all excellent choices. A bouquet of an assorted mix of flowers will make an ideal gift for birthdays.

For a Mother’s Day celebration, you can never go wrong with a full bouquet of red Roses or white Roses, which you can purchase freshly cut or have us help you order from your nearest florist.

Direct2Florist provides you with floral bundles from a wide range of local florists – meaning that you can send flowers for every occasion, perfectly packaged. And with worldwide delivery, you can always rely on us, wherever you may be.

With all the above said, check out our guides on how to buy the best flowers for that special someone.

Flowers Proven to Elevate Moods, University Study Finds

Behavioural research conducted at Rutgers, The State University of New Jersey, has confirmed something we at Direct2Florist already suspected – flowers delivered can improve emotional health.

According to the study, the presence of flowers triggers happy emotions, heightens life satisfaction and even affects social behaviour. What surprised researchers was just how powerful this positive impact turned out to be.

Led by Dr. Jeannette M. Haviland-Jones, Professor of Psychology and Director of the Human Development Lab at Rutgers, the 10-month study uncovered the following:

Key Findings:

Flowers have an immediate impact on happiness All study participants expressed “true” or “excited” smiles upon receiving flowers, especially thank you flowers, which conveyed extraordinary delight and gratitude. This reaction was consistent across all age groups.

Flowers have a long-term positive effect on mood Participants reported reduced feelings of depression, anxiety and agitation, as well as an increased sense of enjoyment and life satisfaction.

Flowers strengthen personal connections The presence of flowers led to more social interaction and greater contact with family and friends.

Interestingly, the mood boost from receiving flowers wasn’t short-lived: participants reported an elevated emotional state for several days after receiving them.

“Common sense tells us that flowers make us happy,” said Dr. Haviland-Jones. “Now, science shows that not only do flowers make us happier than we know, they have strong positive effects on our emotional wellbeing.”

The study also observed where people chose to display their flowers. Most arrangements were placed in communal areas such as foyers, living rooms and dining rooms, in fact any spaces where guests are welcomed, suggesting that flowers are symbolic of sharing and connection.

“Flowers bring about positive emotional feelings in those who enter a room,” added Dr. Haviland-Jones. “They make the space more welcoming and create a sharing atmosphere.”

Flower Power: How Colours Influence Emotions

In cooperation with the Rutgers team, the Society of American Florists added insight into how specific flower types and colours can affect wellbeing:

🌹 Increase Energy with Red Roses

Red stimulates the adrenal glands due to its slow vibratory rate and long wavelength, giving you a natural energy boost.

💜 Boost Confidence with Irises

Indigo tones stimulate the pineal gland, which regulates sleep. It also helps clear the mind of fear, worry and inhibition.

🌻 Enhance Alertness with Sunflowers

Yellow lightwaves activate the brain, sharpening focus and promoting optimism, which is perfect for improving mental clarity.

💚 Relax with Green Zinnias

Green slows the nervous system, deepens breathing and reduces stress hormone production, creating a calming effect.

Looking to brighten someone’s day? Send flowers today and let science do the smiling.

Flowers by Occasion

Some gifts work for almost any occasion, and flowers are top of that list. They’re thoughtful, versatile and easy to personalise, which is why they’re still one of the most popular ways to mark a moment.

Whether it’s a birthday, an anniversary or just a simple thank you, the right flowers can help you say it perfectly. In this section, we’ll walk you through the most popular occasions for sending flowers, what types work best, and how to pick something that feels meaningful. If you’re ever unsure what to send, this guide will help you get it right.

Birthdays:

Popular Types of Birthday Flowers

Not sure what you should get your friends or family for their birthday? Flowers are a meaningful way of letting that special person know you’re glad they’re in your life. While they make a great gift, you should pick flowers depending on when the person is born.

This guide will help you work out what kind of happy birthday flowers you should choose – make sure you wow your friends or family on their special day!

History and Tradition of Birthday Flowers

As you can imagine, flowers have hundreds of uses. The use of flowers as birthday gifts can be traced back to ancient times, where flowers played a fundamental role in celebrations and funerals. Handing someone a bouquet was often seen as a declaration of devotion.

Flowers were also used as offerings to the gods. They were presented to people of authority, such as emperors, kings and religious leaders. Over time, it became a common practice. To this day, it continues as one of the most significant ways to celebrate someone on their day of birth.

How To Pick The Right Birthday Flowers

Choosing flowers for someone, especially on their birthday, can be tricky. This is especially true when choosing to send flowers online.

However, if you’re feeling stuck, Direct2Florist can help make your choice easier. Our selection of local florists are ready to point you in the right direction – and can get those birthday flowers delivered swiftly too. Still, it’s good to have an idea of what you want beforehand. Below are a few ways to get the cogs turning:

Think about the recipient’s personality and interests. This can help you choose a type of flower that matches their style.

Use colour as a guide. Try matching their favourite colours with the flowers you’re thinking of buying.

Size and maintenance matter. Will they be able to look after the flowers properly?

Popular Types of Birthday Flowers by Month

• January Carnations are ideal. Dark red ones represent affection, while white ones are synonymous with good luck.

• February Violets work nicely. They represent delicacy and simplicity.

• March Tulips are the go-to for this month. They symbolise the joy that spring brings.

• April Daisies are where classic and simple come together. Daisies will always be stylish!

• May Roses are quintessential flowers. May offers a great variety of colours.

• June Peonies are perfect. They’re hard to find beyond summer, making them a unique choice.

• July Sunflowers bring lots of joy and fill the home with that sunny feeling.

• August Lilies are very elegant and pretty, and they come in many colours.

• September Gerberas represent joy and are perfect for birthday gifts.

• October Hydrangeas are spectacular in autumn. A bouquet with these makes an original gift.

• November Chrysanthemums are a great gift, symbolising good luck.

• December Poinsettias make a perfect birthday gift in December. Red ones are the most common and festive.

Anniversaries:

How To Pick The Right Anniversary Flowers

Wedding anniversaries aren't just a celebration of love – but also patience, commitment and cooperation. Many people downplay the success of a marriage. Still, only those who have stuck with their spouses through thick and thin understand the importance of celebrating each year they remain together.

Flowers are the perfect anniversary gifts. But how did using flowers as gifts for anniversaries begin? And what should you pick as your wedding anniversary flowers?

History and Tradition of Picking Anniversary Flowers

Flowers have always been a part of Western traditions, both good and bad. In fact, it's hard to think of an occasion that doesn't include flowers.

In the case of wedding anniversaries, the use of flowers has been around since the Victorian era. Even back then, they were used to send messages of love and joy. Each flower expressed a different emotional message. Today, we still recognise the symbolic meanings each flower represents.

How To Pick The Right Anniversary Flowers

There isn’t a definitive choice when you want to send anniversary flowers. However, the following tips will help you narrow down your options:

It's always good to know what each flower symbolises – there are certain colours that represent each anniversary best.

If you're confused about which flower is suitable for what year, scroll down for some tips on flowers-by-year below. For example, carnations are the best choice for first-year anniversaries.

With the flowers you want in mind, get in touch with a local florist. They should be able to present you with great ideas for anniversary bouquets and can even help if you’re still unsure about what flowers to get.

Need someone to help you send flowers in your area? Direct2Florist specialises in connecting people with local, high-quality florists. Our partnerships with local vendors make picking the right Anniversary Flowers quick and easy!

Popular Types of Anniversary Flowers

Below we’ve included some popular wedding anniversary flowers. As well as the anniversary you should send them for, we’ve also added what they have come to be associated with.

Carnations It’s no surprise this clove-like flower is first on the list. It's used for many occasions and comes in white, red and pink. With an all-round appeal, it’s hard to go wrong with carnations. As a rule of thumb, it's best to gift this in the first year of marriage.

Lily of the Valley Marriage is no easy feat. It takes a lot of courage, mutual understanding, and of course, love. When it comes to marital milestones, the second year is as important as the first. That's why Lily of the Valley, which symbolises humility and pure devotion, makes an excellent gift for committed couples.

Daisies These historical and well-loved flowers have always depicted love, purity, and gentleness. They are often gifted for a couple’s 5th wedding anniversary. It indicates that the lovers are both pure in heart and great company.

Daffodils Everyone is familiar with daffodils. What people might not be so familiar with is their symbolism. These fresh, sweet-smelling flowers represent love, chivalry and undying romance. They have been rightfully crowned as the perfect flowers for a tenth wedding anniversary.

Read more from the How to Send Flowers Online series

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Celebrate Easter in Style with Flowers

Easter is a joyful celebration of spring, renewal and hope — and what better way to mark the season than with a hand-delivered Easter flower arrangement from Direct2Florist?

Whether you're sending a cheerful bouquet to a loved one or brightening your own home, our nationwide network of independent local florists has you covered. Choose from a stunning selection of Easter-themed floral arrangements, handcrafted using the freshest seasonal blooms and delivered with care — even same day if you're in a hurry!

The Best Flowers for Easter

From religious symbolism to springtime favourites, Easter offers a colourful variety of flowers to choose from.

🌼 Traditional Easter Flowers

The Easter Lily is the classic symbol of purity, hope and new beginnings. Often paired with red roses to symbolise sacrifice and innocence, this timeless combination holds special meaning for many celebrating the season.

🌷 Popular Spring Blooms

Easter also coincides with peak spring bloom. You’ll find a rainbow of colour in:

Tulips – bright, elegant, and ideal for Easter displays

Narcissi (Daffodils) – joyful and iconic spring flowers

Irises, Hyacinths and Carnations – fragrant and vibrant

Gerberas – for bold, cheerful pops of colour

Florists often craft arrangements in soft pastels — think lemon yellow, baby pink, powder blue and lilac — but can also create striking designs with deeper cerise and gold tones. Prefer something bespoke? Just ask! Our florists are happy to tailor your order to suit the occasion or recipient.

Let the Experts Choose for You

Not sure what to send? Try our Florist Choice option — a favourite for good reason. This service lets our skilled florists select the best blooms of the day and design something truly unique. It’s a brilliant way to guarantee freshness, style, and a bit of surprise.

You can even add chocolates or other treats for an extra special Easter delivery.

Order Now for Easter Flower Delivery

With next-day or same-day delivery available and florists across the UK ready to help, it’s never been easier to celebrate Easter in style. Explore our Easter flower collection and make someone’s day bloom with joy.

Direct2Florist – Fresh flowers, locally made, personally delivered.

Mother’s Day

Mother's Day Flower Delivery All Wrapped Up

Mother's Day, or Mothering Sunday as it’s officially and traditionally known in the UK and Ireland, is the day to show love, gratitude and appreciation to all wonderful mums everywhere – often by having Mother’s Day flowers delivered.

When is Mother’s Day?

In the UK, Mothering Sunday has been celebrated on the fourth Sunday in Lent since the 16th century. The date varies in other parts of the world. Many countries follow the US and celebrate Mother's Day on the second Sunday in May – often referred to as International Mother’s Day – while other countries celebrate the day on March 8th, which is International Women's Day.

Upcoming dates for International Mother’s Day flower delivery in countries like Australia, Belgium, Brazil, Canada, Cyprus, Czech Republic, Germany, Greece, Hong Kong, Italy, Malta, New Zealand, Netherlands, South Africa, Switzerland and the United States are:

• 2025: Sunday 11th May
• 2026: Sunday 10th May
• 2027: Sunday 9th May
• 2028: Sunday 14th May
• 2029: Sunday 13th May
• 2030: Sunday 12th May

Upcoming dates for Mother’s Day flower delivery in the UK & Ireland are:

• 2025: Sunday 30th March
• 2026: Sunday 15th March
• 2027: Sunday 7th March
• 2028: Sunday 26th March
• 2029: Sunday 11th March
• 2030: Sunday 31st March

What’s the history of Mother’s Day?

Mother's Day has a long history. Celebrations are believed to date back as far as the ancient Greeks, who celebrated Rhea, the Mother of the Gods and Goddesses, every spring with festivals of worship. The Romans – often the originators of many of our celebration days, including Valentine’s Day – also celebrated a mother goddess, Cybele, every March as far back as 250 BC.

The Mother’s Day (or Mothering Sunday) we celebrate today began as a religious event. On the fourth Sunday in Lent, exactly three weeks before Easter Sunday, the day was used to honour and give thanks to the Virgin Mary, also known as Mother Mary. These celebrations required people to visit their 'mother' church – the main church or cathedral in their area. The gatherings reunited families and gave children who worked as domestic servants or apprentices away from home the chance to have the day off and visit their mothers.

While the day was widely observed from the 16th century onward, its popularity started to decline by 1935. However, during WWII, Americans and Canadians celebrated Mother's Day while away at war, feeling a strong need to give thanks to their mothers. The British and other Europeans followed their example, and since then, Mother’s Day has regained a prominent place on the UK calendar.

Mother’s Day Flower Delivery

Traditionally, Mother's Day gifts included flowers and a Simnel cake. The flowers were picked by workers on their way home from work for a day with their mum – often wildflowers from country lanes.

Of course, it’s still a tradition today to spoil mum with a stunning, colourful bouquet of flowers. It’s never been easier to buy Mother’s Day flowers online through Direct2florist. We offer a huge range of options to choose from, including firm favourites – think pink roses! – as well as more contemporary designs. The use of brightly-coloured flowers has become an interesting trend in recent years.

Valentine’s Day

The history of Valentine’s Day flower delivery

Of course, flowers are synonymous with Valentine’s Day – with red roses the most popular Valentine’s Day flowers delivered for Direct2florist’s customers. But just why do we send red roses for this most romantic of days?

While some argue that this tradition started in Victorian times, the history that we like points to your go-to long-stemmed flowers dating back to a former King of Sweden. The story goes that the tradition of giving Valentine’s Day flowers dates to the late 17th century, during the reign of King Charles II of Sweden. During a trip to Persia, King Charles II was exposed to a new art: the language of flowers. This expressionist art focused on the ability to communicate using flowers without uttering any words at all. The Swedish monarch took the tradition back to Europe, where it spread widely, with lists of flowers and their meanings widely distributed.

The red rose, as you may have guessed, translated to deep love, and took on this meaning because of its affiliation with Aphrodite, the goddess of love. In Greek mythology, it is said that rose bushes grew from the ground through Aphrodite’s tears and the blood of her lover, Adonis. The Romans, who turned Aphrodite into their goddess Venus, kept the rose as her symbol of love and beauty.

As a result, when Valentine’s Day became the mainstream holiday we know today, the rose was an obvious choice for an extremely fitting gift – a tradition that shows no sign of slowing down today as Valentine’s Day flowers remain just as popular as ever.

Six alternative Valentine’s Day flowers

As we explore in our blog post, while there’s no escaping the fact red roses are the undisputed star of Valentine’s Day, they’re not the only choice when it comes to Valentine’s Day flower delivery. For those looking to send something different this 14th February, check out Direct2florist’s rundown of six alternative, yet equally romantic, flowers.

Half a dozen Valentine's Day Facts

• King Henry VII of England officially declared St. Valentine's Day a holiday in 1537
• Red roses were thought to be the favourite flower of Venus, the Goddess of Love
• Approximately 110 million roses (typically red) are sold & delivered in a three-day period around Valentine’s Day
• In the late 1800s, Richard Cadbury introduced the first box of chocolates
• 73% of people who buy Valentine's Day flowers are men and 27% are women
• France's Duke of Orléans sent the first known Valentine's card to his wife in 1415

Valuable Tips to Help You Pick Wedding Flowers

Flowers are at the heart of every beautiful wedding. They set the tone, add colour and personality, and bring your venue to life. But choosing the right flowers for your big day can feel overwhelming — especially if you’re not sure where to start.

Here’s everything you need to know to confidently select your wedding flowers, from historical inspiration to modern-day favourites.

A Brief History of Wedding Flowers

The tradition of using flowers at weddings dates back to ancient Greece, where herbs and olive branches were used to honour the goddess Hera. The Romans adopted similar customs, using garlands and floral crowns as symbols of fertility and celebration.

In the Victorian era, Queen Victoria popularised floral arrangements in wedding ceremonies. Her choice of orange blossoms and myrtle introduced a language of flowers still used today to express love, passion, fidelity and purity.

How to Pick the Right Wedding Flowers

When it comes to wedding flowers, there’s no one-size-fits-all. But there are ways to simplify the process:

Start with your wedding style: Is it rustic, romantic, modern, vintage? Your flowers should complement your theme and colour palette.

Set a budget: Florists can work magic at every price point, so be upfront about what you’re comfortable spending.

Ask for recommendations: Friends, family, or even recently married couples can point you toward trusted florists.

Bring visual aids: Share photos of bouquets you love and fabric swatches for inspiration.

Factor in the season: Flowers in bloom during your wedding month are often more affordable and fresher.

Personalise it: Add a flower that holds special meaning for you and your partner for that extra sentimental touch.

💡 Tip: Direct2Florist can connect you with expert local florists who specialise in wedding arrangements. We help take the stress out of the planning so you can focus on the joy.

Popular Wedding Flowers to Consider

Here are some of the most beloved blooms for bridal bouquets, centrepieces and aisle decor.

💕 Peonies

Soft, full and romantic, peonies are a bridal favourite. Symbolising prosperity and a happy marriage, they’re perfect for spring weddings.

🌹 Garden Roses

With a fuller shape and deeper fragrance than traditional roses, garden roses are a classic choice for a lush, elegant bouquet.

🌸 Sweet Peas & Anemones

Known for their fragrance and delicate beauty, these flowers add a unique twist and are available in a wide range of colours.

🌼 Lily of the Valley & Dahlias

Lily of the valley symbolises purity and sweetness, while dahlias bring bold colour and texture — perfect for statement arrangements.

Final Thought

Your wedding flowers are more than just decor — they’re an expression of your love story. Whether you already have your dream bouquet in mind or need a little inspiration, let Direct2Florist help you find the perfect match. With expert florists across the UK and beyond, we make it easy to bring your wedding vision to life. Click here to Find your perfect local florist

Sympathy

At such a sad time, sending sympathy flowers is a way to show a loved one that your thoughts and cares are with them. Local florists offer a wide range of sympathy flowers in various colours and sizes, all uniquely curated and hand delivered with a hand written message.

We understand that at such a sensitive time, it's integral that the bouquet you send is arranged with precision and care. All florists that Direct2florist works with are hand selected, ensuring that your choice of sympathy flowers meets your, and the recipient's, expectations.

In this guide, we share all you need to know to help you send the best sympathy flowers, as simply as possible at this difficult time.

Choosing the right sympathy arrangements

When choosing funeral or sympathy flowers, there are different styles of arrangements to choose from. Some are usually chosen only by immediate family or the person organising the funeral, while others can be sent by anyone looking to share their support and sympathy.

Funeral wreaths are circular floral arrangements that symbolise eternal life. These are often displayed during the ceremony and laid at the graveside.

Sprays and sheaves are larger arrangements placed on top of the coffin or nearby during the service. Double-ended sprays (or casket sprays) are commonly chosen by close family.

Posies and baskets are smaller, more compact arrangements that work well for both services and home delivery.

Letter tributes (e.g. spelling out “MUM”, “DAD” or names) are typically chosen by close family or friends.

Choosing the right sympathy flowers

Choosing the right sympathy flowers can be tricky at times of grief, which is why our florists are there to help. They offer a range of popular designs for you to choose from, featuring popular sympathy flowers such as lilies, roses, carnations or gerberas. Mixed flower arrangements, carefully curated by a professional florist, are another popular choice, often in white or soft pastel shades.

Alternatively, perhaps you want something more personal. Maybe you would like to send flowers using the colours of a favourite sports team? Perhaps you prefer a design that represents a favourite hobby or a design that includes a very personal selection of favourite flowers?

Some common funeral flowers

Some flowers carry particular meanings when it comes to funerals:

Lilies are a traditional choice, often seen as a symbol of peace.

Roses are popular too — white for respect, red for love, and yellow for friendship.

Carnations and chrysanthemums are also widely used, as they’re long-lasting and hold meanings of remembrance and admiration.

Gladioli, hydrangeas and other seasonal blooms can be added to make things feel more personal.

As mentioned, there’s no rule. If the person had a favourite flower or colour, many people choose to include that instead.

Bespoke Tributes

If you’re looking to create something more personal, many florists can help design bespoke funeral tributes. This might be a floral shape (such as a heart, cross or pillow), a favourite colour scheme, or something that reflects the personality or interests of the person who has died.

For example, a keen gardener might be honoured with a tribute made from seasonal, garden-style flowers. A tribute can be as traditional or creative as you feel is right and an online selection guide from a local florist will help to guide you through what’s possible.

Congratulations

Beautiful Flowers to Say Congratulations

As we journey through life, celebrating the strides we make can help push us even further towards our goals.

There are many milestones worthy of recognition. If you want to celebrate the achievement of your friends and family, congratulations flowers are some of the most thoughtful gifts money can buy. Whether you're a flower person or not, following this short guide can help you get the right flowers to say ‘well done!’

History and Tradition of Congratulations Flowers

Going back to ancient Greece can help us see when flowers first became a symbol of gratitude and celebration.

Greece is famous as the birthplace of the ancient Olympic Games. During these games, victorious athletes were awarded olive wreaths, or even laurel headgear in recognition of their achievements. Sending flowers to congratulate people became more popular during the 18th century with Sweden's Charles II and has continued until today.

How to Pick the Right Congratulations Flowers

It bodes well to pick the right congratulations flowers. This will mostly come down to the recipient's taste – something obvious (but occasionally overlooked), such as their favourite colour, can be a game-changer. However, if you're stuck on what to buy, Direct2Florist can really help you send Congratulations Flowers the right way.

We specialise in connecting buyers with top-quality florists in the local area. We have a huge selection of professionals in our directory, all with extensive knowledge in putting together beautiful bouquets. Making that decision can be as simple as asking the pros!

Regardless of how you choose to get the perfect flowers, here are a few tips to help make your decision easier:

Go with their personality. Bold and fun-loving people usually love bright colours and funky styles.

For a graduation celebration, pick flowers that match their college colours.

Pink or blue is good for celebrating a newborn girl or boy, respectively. You can also opt for a gender-neutral colour to be on the safe side.

Deep red or purple is associated with power – a great choice after a big promotion or accomplishment.

Popular Types of Congratulations Flowers

Some of the best flowers for congratulations are listed below. Take a look and see which ones jump out at you.

Carnations The multi-coloured nature of carnations communicates achievement, admiration and prowess. This is something you can give to friends or family members when celebrating success in their career, family, or business.

Lilacs The lilac flower is popularly known as the 8th-anniversary flower. When celebrating this wedding anniversary, look no further than lilacs. This flower also signifies the arrival of spring, making it perfect for seasonal celebrations.

Roses Roses are quite popular for communicating love and affection. They're the go-to flower on Valentine's Day, or when someone wants to express deep passion. They're also incredibly versatile.

Red roses symbolise romance, white roses stand for pureness, and yellow roses represent innocence. Roses are also ideal for celebrating the birth of a new baby.

Christmas

Continuing the Christmas flower sending tradition

From sharing Christmas wishes with the special people in your life to making a home feel suitably festive, Christmas flowers have a special role to play at this most magical time of the year. After all, few images of the season would be complete without a beautiful Christmassy table centre featuring traditional flowers and foliage, a delightful candle design on a mantelpiece, or a twinkly Christmas tree adorned with decorations. And how can we forget the traditional poinsettia plants?

Unsurprisingly, the tradition of giving flowers and plants as gifts at Christmas – or decorating homes with them – dates back centuries. Some examples include:

• The Vikings used wreaths and brought whole trees inside their homes for protection from evil spirits that they believed the cold brought on.
• Holly usage dates back to Ancient Rome. It was a popular decoration during the festival of Saturnalia and often given as gifts in a wreath – you could argue this was early Christmas flower delivery in action! Early Roman Christians were said to have put holly leaves on their doors in order to avoid persecution, but as Christianity slowly gained dominance, holly became associated with the celebration of Christ’s birth in December.
• Franciscan friars in Mexico included the poinsettia in Christmas decorations as early as the 17th century. The star-shaped leaf pattern was said to symbolise the Star of Bethlehem, and the red colour represented the blood of Jesus.

Today, sending Christmas flowers remains as popular as ever. At Direct2Florist, we’re dedicated to connecting friends, family and loved ones through the gift of Christmas flowers – with traditional flowers – and colours for that matter – very much at the heart of Direct2Florist’s Christmas range.

Quintessential festive foliage, including holly and ivy, combine with customer-favourite flowers – think suitably Christmassy blooms of poinsettias, roses, amaryllis and lilies in a range of designs.

Those looking to have Christmas flowers delivered can choose from a huge selection of designs including vase arrangements, basket designs, table centres, Christmas candle arrangements, fun festive gift bags and much more. For the perfect finishing touches, we’ve even added a glorious selection of seasonal accessories (think more traditional Christmas items), all gorgeously packaged just as you would expect at this time of the year.

Whether you’re sending flowers to family members you can’t be with or looking to mark the festive season with the most memorable Christmas present, our seasonal selection has it covered. Even for those who it seems finding the perfect gift is an insurmountable task, we’ve got a Christmas flower delivery to suit – and in the process, you’ll be helping to continue a centuries-old tradition of Christmas flower giving.

Popular Flower Types & Meanings

Explore All 100 Flower Types

Seasonal Flower Guide - What Flowers Are in Bloom Now?

Thinking about sending flowers to a friend or loved one? Choosing seasonal blooms not only supports local growers, but it’s also a smart, cost-effective way to shop. Plus, you’ll get the freshest options available.

Before modern agriculture and heated greenhouses, the only flowers available for gifting were those in season. Today, thanks to refrigerated global supply chains, we enjoy year-round availability. That said, shopping by season still offers a certain charm and major benefits, as we explore here.

Why Choose Seasonal Flowers?

Selecting seasonal flowers makes economic sense and brings you closer to nature’s natural rhythms. For example, tulips are typically more affordable in spring, which is their peak blooming season. Plus, in-season flowers tend to look better and last longer once arranged.

Below is a handy guide to help you choose the perfect seasonal bouquet.

Spring: Daffodils, tulips and hyacinths

Spring Flowers

Spring is the most flower-abundant season, which is why it's so popular for weddings and events. The mild temperatures and light rainfall create ideal conditions for blooming. Common spring flowers include:

Tulips

Daffodils

Tulips

Hyacinths

With so many beautiful choices, you can craft a bouquet that’s personal and meaningful.

Summer: Sunflowers, roses and peonies

Summer Flowers

Summer is another excellent season for fresh flowers, with many spring varieties carrying over. The long daylight hours and warmer temperatures allow vibrant colours to thrive. Look out for:

Sunflowers

Roses

Peonies

These blooms are perfect for bright, cheerful arrangements full of texture and life.

Autumn: Chrysanthemums, dahlias and asters

Autumn Flowers

Autumn signals the end of the flowering cycle for most plants, but don’t worry, there’s still plenty to work with. Some flowers from late summer hang on through early fall. Popular autumn flowers include:

Sunflowers (late bloomers)

Chrysanths

Dahlias

Asters

These choices tend to have warmer, rustic tones, ideal for seasonal celebrations.

Winter: Poinsettias, amaryllis and holly

Winter Flowers

Winter is the quietest season for flowers, but it’s not without its standouts. One of the most iconic winter blooms is:

Poinsettia

Amaryllis

Holly

Famous for its festive red and green foliage, the poinsettia is a symbol of the holiday season and can add colour to any cold-weather setting.

How to Choose Flowers by Season

Choosing flowers by season is easy once you know what’s in bloom. The challenge is building a bouquet that feels thoughtful and appropriate for the occasion. That’s where Direct2Florist can help.

We connect you with trusted local florists who offer seasonal advice and create handcrafted arrangements tailored to the moment.

Need a hand picking flowers that match your message? We’ve got you covered.

🡺 Send flowers today via a local florist and celebrate the beauty of the season.

Choosing the Right Bouquet

Tips on selecting flowers based on the recipient's preferences

If you’re not sure where to start when choosing flowers, thinking about the person you’re sending them to is a good place to begin. What colours do they like? Are they more into classic styles or bold, bright bunches? Do they love the scent of lilies, or would something more subtle be a better fit?

You don’t need to know the name of every flower — just have a rough idea of their taste. Maybe they always wear soft pastels or keep fresh herbs on the windowsill. Little things like that can help steer your choice.

And if in doubt? Ask your florist or contact us at Direct2florist. We're brilliant at reading between the lines and suggesting something that’ll land just right.

FEATURED FLORIST TIP — Octagon Flowers, Bolton

“Something bright and cheery to life the mood!!! Sunflowers when in stock, peonies and tulips are always favourites. Soft pastels win for most occasions.” Fiona Stirling, Octagon Flowers

Colour meanings and combinations

Pinks & Reds

Red and pink flowers are always popular — and for good reason. They’re full of feeling.

Red is the colour of love, passion and strength. It’s a bold choice, and it works especially well for romantic gestures, anniversaries or to say something big without using too many words. A bunch of red roses? Classic. Still works.

Pink, on the other hand, is softer. It’s all about affection, gratitude and admiration. Ideal for friends, mums, or anyone you want to spoil a little. Pale pinks feel calming and gentle, while brighter shades bring a bit more energy to the mix.

Together, pinks and reds make a bouquet that’s rich, warm and heartfelt — perfect when you want to make someone feel truly appreciated.

Whites & Creams

White and cream flowers exude calmness, simplicity and elegance. They don’t shout for attention like bold reds and orange and instead are all about quiet beauty and thoughtfulness. Whites and creams also look great when arranged with green foliage.

Whiteand cream flowers are often used in sympathy bouquets or weddings, but they work just as well when you want to send something clean, classic and meaningful. White roses, lilies or hydrangeas feel respectful and refined, while cream tones bring a bit of warmth and softness into the mix.

If you’re not sure what colours to go for, white and cream are a safe, stylish option — they suit almost any occasion and every kind of home. Understated, but never overlooked.

Yellows & Oranges

For a bold, bright selection of flowers, look out for yellow and orange varieties. They are a solid choice that are full of energy and warmth — they’re the sunshine in flower form!

Yellow is all about joy, friendship and positivity. After all, it's the colour that makes people smile. Think sunflowers, daffodils or yellow tulips — perfect for birthdays, get well soon messages or just a cheerful hello, or a thank you for house or cat sitting through the summer holidays.

Orange brings a bit more punch. It’s vibrant, confident and often used to show enthusiasm or admiration. Great for celebrations or saying “you’ve got this” without needing to spell it out.

Together, yellow and orange flowers create something bold, uplifting and impossible to ignore.

Blues & Purples

Blues and purples bring a completely different mood — they’re cooler, calmer, and a bit more reflective than the passionate red flowers, zesty oranges or elegant whites. These are the colours to go for when you want something thoughtful, or a little more understated.

Blue flowers have historically been associated with peace and trust. And it's no wonder; they have a gentle, soothing feel and work well in sympathy bouquets or when you want to send a calming gift of flowers.

Purples, on the other hand, carry a sense of admiration, respect and even a bit of luxury. They’re often used for more formal occasions or to make a bouquet feel just that little bit more special.

Put them together and you’ve got a mix that’s graceful, balanced and quietly confident.

Arrangement styles and presentation

How your flowers are arranged makes a big difference. A bunch of hand-tieds and a hat-box full of blooms might contain the same flowers, but they feel totally different when they arrive. Some styles are all about simplicity, others are a bit more of a statement. It really comes down to the occasion — and who you’re buying for.

Here’s a quick guide to the most popular ways flowers are presented, and what kind of moment each one suits best.

Hand-tieds

Hand-tied bouquets are one of the most popular ways to send flowers — and for good reason. They’re arranged, tied and ready to go in water, so there’s no faff when they arrive. Just unwrap, pop them in a vase and enjoy.

They suit pretty much every occasion and always feel fresh and personal. Whether it’s a birthday, a thank you or something a bit more romantic, a hand-tied bouquet is a solid all-rounder.

Gift-wraps

Gift-wrapped flowers are all about presentation. These usually come in a stylish wrap with a water bubble at the bottom to keep everything fresh, so there’s no need to rush for a vase.

They’re a great option when you want your flowers to really make an entrance — whether you’re handing them over in person or having them delivered to a doorstep.

Vase Arrangements

No vase? No problem. Vase arrangements come pre-arranged and ready to display, which makes them a great choice for hospitals, offices or homes where a bit of convenience goes a long way.

They’re also a lovely way to send something a little more polished. The flowers stay put, the water’s already sorted, and everything looks spot on from the moment it arrives.

Baskets

Basket arrangements have a traditional, cosy feel. They’re usually low and compact, making them ideal for placing on a table, windowsill or sideboard.

These are a good pick for sympathy flowers, get well soon messages, or when you want something that’s easy to manage and doesn’t need re-arranging. Plus, the basket makes a lovely keepsake.

Hat-Box Flowers

Hat-box flowers are a modern favourite — neat, stylish and a little bit different. They don’t need a vase, and the box itself is part of the gift, which makes them feel extra special.

Perfect for birthdays, anniversaries or whenever you want your flowers to feel like more of a treat. They travel well too, so they’re a good option for delivery.

Eco-Friendly

Looking to go greener? Many florists now offer eco-friendly options — using biodegradable packaging, local flowers and recyclable containers. The flowers are just as beautiful, but with a smaller footprint.

If the person you’re sending to cares about sustainability, this is a great way to show that you’ve thought about what matters to them. Ask for eco options when ordering, or look for florists who specialise in them.

Writing the perfect card message

Why card messages and flowers are so important

The flowers do most of the talking — but the card is where your voice comes in. Whether it’s heartfelt or light-hearted, a few well-chosen words can turn a nice gesture into something really personal.

People remember what was written on the card. It sticks with them. And it doesn’t need to be long or fancy — just honest. A simple message can say a lot, especially when it comes with a bunch of fresh flowers.

Tips on writing the ideal message

Stuck for words? You’re not the only one. Writing a card message can be harder than it looks — but it doesn’t have to be. Here are a few things to bear in mind:

Keep it short and simple. One or two lines is plenty.

Say it how you’d say it. There’s no need to overthink it.

Match the tone to the moment — whether it’s a birthday, a loss or just a bit of everyday kindness.

If in doubt, go with what you feel. Honest always wins.

Some occasions are harder to write for than others — especially when someone’s grieving or going through a tough time. If you’re worried about getting it wrong, don’t put too much pressure on yourself. You’re not expected to have all the right words. A kind, simple message is often more than enough. Just letting someone know you’re thinking of them can mean the world.

Free to use Card Message Templates

Birthday

Hope today’s filled with cake, smiles and all your favourite things.

Big hugs and birthday wishes — have the best day.

Anniversary

Here’s to another year of us — still laughing, still loving.

Happy anniversary. Wouldn’t do life with anyone else.

Sympathy

Thinking of you. Sending love and quiet strength.

So sorry for your loss. We’re here whenever you need us.

Get Well Soon

Rest up, take it easy — we’re all rooting for you.

Just a little something to brighten the day.

Congratulations

Absolutely smashed it — well done!

Time to celebrate. You earned this.

Just Because

Thought these might make you smile.

No reason. Just because.

Delivery Options in the UK

Same-day delivery services

Need flowers to land today? Same-day delivery’s got your back — ideal if you’ve left things a little late or had a sudden “I should really send something” moment. Most florists offer Same Day Flowers Monday to Saturday, as long as you order before early afternoon.

The flowers are usually made up and delivered by hand, so they arrive fresh and looking just right. It’s great for last-minute birthdays, apologies, get well soons — or any time you want to surprise someone fast.

Just keep in mind: if it’s a super specific design or a rural area, it’s worth checking availability first. It’s also worth checking the cut-off time for placing same day delivery flowers. For example, with Direct2florist it’s 2pm local time.

Scheduled deliveries for special occasions

Planning ahead? Good shout. Choosing a delivery date in advance is perfect for birthdays, anniversaries or events like Valentine’s or Mother’s Day. You can often add a message, a box of chocolates or a balloon to make it feel even more personal.

Florists get busy around key dates, so it’s a good idea to order early — especially if you want Sunday delivery, which is sometimes offered for big occasions but not always guaranteed.

Local vs. national florists

You’ve got a couple of choices when it comes to who actually makes and delivers the flowers.

Local florists will usually make everything up by hand and deliver it themselves. It’s a bit more personal, and often means fresher flowers that haven’t travelled far. You’ll probably get something that feels a bit more thoughtful. This applies whether you’re sending flowers in London, Manchester, or across the UK, or overseas via an network. Services such as Direct2florist’s can help you send flowers in Australia, Ireland, and over 20 countries around the world through local florists.

National flower companies often send boxed flowers by courier. They’re good if you need to send something to a tricky postcode or want next-day delivery. Just know that the flowers might arrive in packaging, and not always arranged and ready to go, and seldom is same day delivery an option.

Featured Bouquets

Not sure where to start when it comes to gifting flowers? Worry not as we've curated some of our most popular bouquets; the ones people come back to time and time again. These bestsellers cover all sorts of occasions and styles, so whether you want something bold, classic or full of colour, there’s something here to inspire you.

FAQs

Have a question about sending flowers? Then check out answers to common flower-sending questions that will make your gifting easy and stress-free.

What are the most popular flowers to send in the UK?

Roses, lilies, sunflowers, tulips and carnations are all firm favourites — and for good reason. They’re versatile, beautiful and suit all sorts of occasions. That said, the “most popular” flower can depend on the time of year and the message you want to send. In spring, people love daffodils and tulips. Come autumn, chrysanthemums and hydrangeas are big. Seasonal flowers tend to look fresher and last longer, so they’re always a good option.

What flowers are best for someone who's grieving?

White lilies are a traditional choice for sympathy flowers, as they symbolise peace and remembrance. Roses, carnations and freesias in soft tones like cream, blush or lilac are also thoughtful options. The key is to keep things gentle and respectful — you’re not trying to make a grand statement, just quietly show you care. If you knew the person who passed away well, including a flower they loved can make the tribute feel more personal.

Can I send flowers for “just because” or everyday kindness?

Absolutely — and honestly, these are often the most appreciated bouquets of all. You don’t need a birthday or a big occasion to send flowers. A bright hand-tied bunch can cheer someone up midweek or remind them they’re not on their own. Think cheerful colours, seasonal blooms and a message that says “I saw these and thought of you”. Simple, kind and very hard not to smile at.

Can I send flowers anonymously?

Yes, you can. If you don’t add your name to the message card, it won’t be included with the delivery. Just keep in mind that some people might be curious (or confused!) if they receive flowers with no note. If it’s meant as a surprise or a romantic gesture, great — but if you’re sending support or sympathy, it’s often better to let them know it’s from you.

Is it better to order flowers online or through a local florist?

There’s no one-size-fits-all answer. Ordering online is quick and convenient, especially if you’re short on time or sending flowers to someone in a different part of the country. But going through a local florist, even online, often means fresher flowers, a more personal arrangement and that extra bit of care in delivery. Many websites now let you order from a local florist directly, so you can get the best of both worlds.

Can I get flowers delivered today in the UK?

Yes. Most florists offer same-day delivery if you order before a certain time, usually early afternoon. It’s ideal for last-minute birthdays, spontaneous gestures or forgotten anniversaries (we’ve all been there). Availability can vary slightly depending on the location and the day of the week, but if you need flowers delivered quickly, it’s usually doable.

How long do flowers usually last?

That depends on the flowers and how well they’re looked after. On average, cut flowers last about 5 to 7 days — but some (like chrysanthemums, alstroemeria and carnations) can last longer with a bit of care. Keep them in clean water, snip the stems every couple of days and try to keep them out of direct sunlight or heat. A little effort goes a long way. Check out the flower care and conditioning section of this guide for more information.

Care Tips for Maintaining Flowers

Care tip Flower Care

Taking care of your flowers isn’t quite as difficult as it may first seem. Once you’ve covered the basics, your plant will stay healthy very easily. However, when you’re unsure of what to do, it can be an uphill battle keeping your plants alive. If you’re tired of throwing your bouquet out the same day you got them, finding the right way to care for your flowers is vital.

To make sure those flowers get a little more time, we’ve put together some tips on what you can do to keep your bouquet looking fresh.

Change the Water at the Right Time

Flowers tear through water, so make sure to keep it topped up once you’ve put them in a vase. On average, it takes about 2–3 days for a decent-sized bouquet to absorb all the water in a vase.

It’s also important to remember that it’s not only about filling the water, but also about changing it. Once those stems sit in soiled water for too long, bacteria start to form, which harms the flowers. Change the water every few days, even if there’s still some left.

Regulate the Light

Sunlight is very important, but you can’t always control how sunny it is or when. If you’re lucky, you’ll have a plant that can thrive under fluorescent light. If not, look for areas in your home or office that aren’t exposed to direct sunlight. Moderating sunlight not only extends the plant’s lifespan but also helps maintain its colour.

Trim the Tips

It’s crucial to take at least an inch off the flower’s stem before placing it in a vase. You should also do this every time you change the water. Once flowers are cut, they begin to die, and the ends start drying up, making it harder for the stems to absorb water.

To help your flowers last longer, keep an eye on the ends and trim them every couple of days.

Feed Your Flowers

Most packaged floral arrangements come with flower food packets, which are just as important as water. They’re especially helpful if you tend to forget about changing the water regularly.

A key ingredient in these packets is a bactericide, which keeps the water fresher for longer. That said, not all flowers respond well to these solutions, so be sure to research your specific flowers before using them.

Pick Healthy-looking Plants

When choosing flowers, go for the best-looking ones you can. This gives them a better chance of lasting longer. Make sure they’re not drooping, and avoid picking ones that are already in full bloom. The younger the flower, the longer it will thrive once you bring it home.

Read more from the Our Guide to Preserving Flowers series

This article was published by Direct2Florist – a family business specialising in flower delivery via independent local florists.

Winners of the BFA Floristry Service Providers of the Year Awards 2018 and 2019

6 Ways To Make Your Autumn Foliage Last Longer

It’s autumn again, and while the demands for flower delivery remain the same, the leaves are certainly starting to change colour. For florists, keeping foliage intact is one of the top priorities this time of year.

For those unaware, foliage refers to dried flowers used to decorate arrangements and craft projects. Here are five ways to make your foliage last a little longer.

1. Pressing Leaves

Pressing leaves is an easy and fun way to preserve your foliage. Even better, all you need are newspapers and books in the absence of a fancy leaf press.

The first step is to ensure your leaves are dry, then place them between sheets of newspaper and stack a pile of books on top. This method gives you lovely flat leaves that are perfect for collages. Green and yellow leaves tend to do especially well, although they will darken over time.

2. Glycerin Bath

If you want your leaves to remain pliable and preserved indefinitely, a glycerin bath is a good choice. This method is particularly helpful to florists who deliver year-round as it extends the life of the foliage longer than other methods.

To make it more effective, don’t water the plant shortly before harvesting. This helps the foliage absorb the glycerin mixture better. Recut the stem before dipping it in the solution, and place the plant in a spot with good air circulation.

3. Air-Drying Method

Freshly gathered plants that retain water are ideal candidates for air-drying. This method works well if you're preparing flowers for an arrangement a few days in advance.

Hang the plants upside down in a cool, dry place with good air circulation, like a basement, closet with louvered doors, or an attic. Keep stems straight and neatly bundled to ensure the best results.

4. Add Some Orris Root Powder

After drying your flower petals, place them in a container and add a couple of drops of essential oil. Then add a little orris root powder and shake the mixture gently. Seal the container and let it sit for at least two weeks.

Orris root powder helps prevent the essential oils from evaporating and keeps your mixture fragrant for much longer. For a stronger scent, you can let it sit even longer before use.

5. Microwave Method

The microwave method is a quick and efficient way to preserve foliage. You’ll need fresh leaves, paper towels, acrylic spray, and a microwave.

Place the leaves between 2–3 paper towels and microwave them for 30–180 seconds. Watch closely to prevent burning. Once done, let the leaves rest for 24–48 hours before sealing both sides with acrylic spray.

6. Decoupage Method

The decoupage method is a creative way to preserve both the colour and form of your leaves. All you need is a foam brush and decoupage glue.

Choose vibrant leaves, then apply decoupage on both sides using the foam brush, allowing one side to dry before flipping. Once completely dry, your foliage will be ready to use in arrangements or crafts.

Care tip Replanting Flowers

Replanting your flowers can be daunting. Moving your plants from one location to another is quite sensitive, and as such, some very important steps need to be taken to ease them in. Before diving in, note that this isn’t a blanket approach and some flowers won’t respond to everything listed below.

Check Compatibility

Before even thinking about transplanting your flowers, you need to scope out the new site and ensure it meets the necessary requirements. For the most part, flowers will survive if surrounding conditions are adequate. To be safe, do some research on the flower in question to determine what it needs in terms of temperature, sunlight, water and soil type. If you're still unsure, give the flower a test run by placing it outside while it's still in the pot.

The Right Time

It's all about timing with flowers. You can’t just transplant them at any stage of their life. The dormancy phase is the perfect time to prepare flowers for replanting. How do you know when they’re dormant? One sign is that the buds are not yet fully formed. When a flower is focused on blooming, it won’t have enough energy to take root in new soil.

Get the Soil Ready

Dig up the soil where you plan to replant. Don't just stick flowers in and expect them to thrive. Break down or remove any rocks, as they can hinder growth. Use this time to mix in manure or compost to enrich the soil and provide a fertile environment for the plant to adapt. Once the soil is prepped, you’ll have a much better foundation for success.

Remove the Flower Carefully

Now for the actual move, which is easier than you think, once you know what to do. Start by placing one hand on top of the potted soil at the base of the plant. With your other hand, gently tip the pot to slide out the flower along with its soil. You may need to tap the pot to loosen the soil. This method is much gentler than pulling the plant out, which can damage the roots.

Replant

Replanting isn’t as simple as digging a hole and tossing the plant in. Make sure the hole isn’t too deep, as that can stifle growth. Don’t pack the base with soil; it should be loose enough for proper aeration so the roots can breathe. Once the flower is in place, pat the soil just enough so the plant stands upright, but not too tightly. And there you go, you’ve successfully replanted your flowers!

Read more from the Our Guide to Preserving Flowers series

This article was published by Direct2Florist – a reputable flower delivery service specialising in flower delivery via independent local florists.

Winners of the People’s Choice Award in The North West Family Business Awards 2020

Care tip Extending Plant Life

Freshly-cut flowers are so beautiful when placed in any space, but keeping them alive takes some hard work once they’ve been cut. So, how do you keep them around for just a little longer? For one, you can go for flowers that have a longer lifespan.

If you were gifted a bouquet and had little to no control over what flowers you got, there’s still a way to give them more time. Stick to these tips and you’ll benefit from the freshness flowers have to offer for more than a couple of days.

Cut the Stems

Once a flower is separated from its stem, you need to keep snipping at that end to ensure that it can absorb water. Take off 2 inches (5cm) with a knife or sharp secateurs for the most effective maintenance. If you don’t have garden secateurs, a sharp pair of scissors will work.

Also, cut the stem at a slant, so it isn’t sitting flat at the bottom of the vase. This helps the flower absorb water more effectively.

Pick the Right Vase

Not all vases are suited for all flowers. The type of vase you use affects the flowers' chance of survival.

Bigger, bulkier blooms are better cut short and placed in a shallow vase so they can support each other.

Lighter flowers should be stored in a taller vase for proper support.

Arrange Them Properly

Don’t just drop the flowers into a vase. First, let them soak in a deep container of water before moving them to a vase.

Make sure no leaves are submerged in the water as this can promote bacteria growth and shorten the lifespan of the bouquet, especially important if you’re working with a mixed arrangement.

Change the Water Regularly

Cut flowers can’t feed themselves, so you’re in charge of their survival.

Change the water every other day to avoid bacterial build-up. Don’t forget to add the accompanying plant food to keep them fresh. If they didn’t come with any, you can use alternatives like aspirin, sugar, or lemonade.

Regulate the Temperature and Light Exposure

Avoid placing flowers in direct sunlight or near heat sources. These conditions can wilt your flowers quickly.

Place them in naturally cooler areas and away from heating/cooling vents, fans, or windowsills to prevent dehydration.

Read more from the Our Guide to Preserving Flowers series

This article was published by Direct2Florist – a family business specialising in flower delivery via independent local florists.

Winners of the

Care tip: Natural Plant Fertilisers

Besides the fact that they are inorganic, most store-bought fertilisers end up costing a small fortune. It really should not be that hard to feed your plants with all the available organic material. If you’re after only the most nutritious ingredients, you’ll be surprised at what’s readily available in your kitchen. Here are five homemade fertiliser options suited for indoor plants.

Coffee Grounds

Besides giving you a boost in the morning, coffee grounds act as a great fertiliser. If you’re growing plants that actually thrive in acidic soil (like tomatoes and blueberries), then coffee is a great way to reintroduce some acidity. You can either sprinkle the actual grounds on the surface of the soil or pour it out in its liquid form. Either way, it will nourish your plants greatly.

Baking Soda

Everyone probably has some baking soda sitting in the back of their kitchen cabinet. It's time to put it to use! This substance is a double-threat: it encourages plant growth and guards against fungal diseases. Plants like poinsettias and African violets are prone to mildew, so this solution is particularly good for them.

Weeds

Yes, you heard right. You can actually put those weeds to use instead of simply discarding them. While they’re annoying, weeds are high in nitrogen and are incredibly nutritious for plants. However, don’t just chop your weeds up and dump them on your plant. The best solution is to make a tea from them.

Soak the weeds in water for a couple of weeks. Once the liquid turns a brownish-yellowish colour (much like actual tea), it's ready for use.

Epsom Salt

Epsom salt isn’t just great for soothing aching muscles. It also nourishes plants thanks to its magnesium and sulfur content. Sulfur helps plants absorb nutrients more efficiently from the soil, while magnesium boosts the production of chlorophyll, keeping your plants fresh and healthy.

Eggshells

Instead of throwing away eggshells after making breakfast, put them to good use in your plant pots. Wash and crush them before placing them in the soil. Eggshells are made up of about 93% calcium carbonate, which is the same substance found in garden lime.

Calcium reduces soil acidity and supports strong plant growth. So, if you don’t have lime on hand, crushed eggshells are a great natural alternative.

Read more from the Our Guide to Preserving Flowers series

This article was published by Direct2Florist – a reputable flower delivery service specialising in flower delivery via independent local florists.

Winners of the Feefo Platinum Trusted Service Award 2020 with over 58,000 worldwide customer reviews on Feefo alone.

Conclusion

Flowers have been part of life’s big and small moments for as long as we can remember — and there’s a reason they’ve stood the test of time. They bring joy, comfort, connection and beauty. They can lift someone’s day or quietly let them know they’re not alone. And the best part? Sending them is easy.

In this guide, we’ve covered everything from how to choose the right flowers for the occasion, to what different colours mean, how they’re arranged and how best to deliver them. We’ve shared tips on writing card messages, looked at seasonal blooms and even explained what happens after you hit ‘order’.

Whether you’re the kind of person who sends flowers all the time, or you’re new to the whole thing, we hope this guide has helped take the guesswork out of gifting. There’s no right or wrong way to do it — just a chance to let someone know you’re thinking of them.

10 things we’ve learned about sending flowers

You don’t need a big reason. Flowers “just because” often mean more than the ones tied to an occasion.

The card matters. A short, thoughtful message brings the bouquet to life.

Red roses still work. They’ve been doing the job for centuries…for good reason.

Local florists know their stuff. They’ll pick the best stems and arrange them with care. Trust them.

Same-day delivery can be a lifesaver. Forgot a birthday? You’re not the only one.

Seasonal flowers are always a good idea. Fresher, better value, and they tend to last longer too.

Sympathy flowers don’t have to be white. Gentle colours and meaningful blooms feel more personal.

You can say a lot without saying much. “Thinking of you” might be all someone needs to hear.

Presentation makes a difference. Vase arrangements, baskets, hat-boxes…there’s more than one way to make a good impression.

Sending flowers never gets old. It’s thoughtful, easy and always appreciated.

Ready to gift some special flowers?

Armed with all of the information you need, now’s the time to gift some flowers.

Browse our most popular bouquets or search by occasion to find flowers that feel just right. With Direct2Florist, you get more than just convenience — you get proper flowers, made by real florists who care.

You choose the florist yourself at checkout, so you know exactly who’s creating your bouquet. No mystery warehouses, no box through the letterbox — just fresh, hand-crafted flowers delivered by hand.

Need something today? No problem. Same-day delivery is available across the UK when you order before 2pm, Monday to Saturday. And if your loved one’s overseas, we’ve got that covered too — we deliver to over 20 countries worldwide.

So next time you want to celebrate, comfort or surprise someone, remember this: a few stems, thoughtfully chosen, can say an awful lot. And there’s a florist out there ready to help you get it just right.

Written by Austin Clark | 21st May 2025