INSIGHT #7 - Rainbow Colours and Stock Rotation


Dear Florist,

This info-mail has two parts to it, a very easy lesson which aids you to get your stock rotation in order. Such a very important topic because it avoids unnecessary wastage and ensures the time trusted principle of FIFO (first in first out) which is really the only way to control fresh produce inventory.

The first part

The mail is a a lovely little game of spot the difference, and identify which bucket has the oldest flowers contained within.

Well done to this who spotted the only difference, it is the colour of the ribbon attached to the bucket.

.....The answer to which flowers are the oldest, is a little harder. To find this out we must go back a few years and remember the little song. 'the colours of the rainbow'

Red and yellow and pink and green,
Purple and orange and blue.
I can sing a rainbow,
Sing a rainbow,
You can sing one too!

Now if we applied a colour to a certain day, it becomes very easy.


We can tell that the bucket with the red ribbon came in on Monday and the the green ribbon bucket came in on Thursday. Therefore all the Red Ribbon flowers should be moved first.

Simon Stirling and the Direct2Florist Team